I’m a strategist based in New York City helping organizations articulate who they are and what they stand for.

Born and raised in Brownsville, Texas, a city along the U.S.-Mexico border, I learned how to juggle the different cultures and languages of my homeland from an early age. Brownsville is not merely the mixing or balancing of each side; it is constantly existing in the in-between. It is where I developed a tolerance for contradictions, a tolerance for ambiguity.

I moved to New York City to join Flexport, a startup with the mission to make global trade easy for everyone. I’ve partnered with brands like Peloton, Away, Bombas, Kith, Casper, Aimé Leon Dore, Eight Sleep, Caraway, and Marc Jacobs — helping them make strategic decisions across their value chain. 

I’m currently pursuing my master’s in Strategic Design and Management at Parsons School of Design. I’m a proud graduate of Southwestern University, a liberal arts college outside of Austin, Texas where I majored in Political Science. Earlier in my career I was a Princeton in Latin America Fellow working in Montevideo, Uruguay, a place I will forever call home.